About Us
Our Mission
Good+Foundation is a leading national non-profit that works to dismantle multi-generational poverty by pairing tangible goods with innovative services for under-resourced fathers, mothers, and caregivers, creating an upward trajectory for the whole family.
The Good+ Family
- Board of Directors
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Founder & Chair of the Board
Jessica Seinfeld
New York Times best-selling authorTreasurer
Emmanuel Aidoo
Executive Director, Global Head of Digital Asset Investment Banking, Perella Weinberg PartnersSecretary
Jennifer L. Franklin
Counsel, Simpson Thacher & Bartlett LLPBoard Members
Jen Garcia Allen
Co-President, ShareabilityVeronica Swanson Beard
Co-Founder, Veronica BeardStacey Bendet Eisner
Founder & CEO, Alice + OliviaSarah Michelle Gellar
Actress
Partner, FoodstirsMary Kitchen
TV ReporterJennifer Koen
Head of Strategic Brand Partnerships, PinterestNelle Miller
Managing Director, JPMorganChaseBeverly Mills
VP DMM Kids Apparel, Gear, Toys, & Maternity, NordstromKara Moore
Senior Advisor, Bloomberg PhilanthropiesMichael Nissan
Partner, Weil, Gotshal & Manges LLPBara Tisch
Connie Verducci
SVP, Bank of AmericaAli Wentworth
Actress & AuthorJason Williams
Senior Vice President of Global Inclusion Strategy, ViacomCBSHonorary Board Members
Leslie Simmons Brille
COO/CFO, LyfebulbDanielle Devine
Michael Tiedemann
CEO, AlTi Tiedemann GlobalNon-Voting Board Member
Katherine Snider
Chief Executive Officer, Good+FoundationPro Bono Counsel
Amanda Rotkel
Partner, Weil, Gotshal & Manges LLP - Staff
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Katherine Snider
Chief Executive OfficerLaurel Parker West, Ph.D.
Chief Program & Operations OfficerAbdulai Aidoo, CPA, CNAP, MBA
VP of Finance & AdministrationJenn Moore
VP of AdvancementRick Justiniano
Senior Director of National Operations & Product DonationsAlan-Michael Graves, Ed.D.
Senior Director of Learning & Capacity BuildingCaleb Beyah
Good+ TrainerMairin Riley
National Program DirectorTony Alvarenga
LA Director of Operations & ProgramsRichard Klos
Director of Corporate Giving & PartnershipsShelby McClelland
Director of Foundation GivingSean Hefferon
Senior Manager, Events & Development OperationsAnastasia Marotta
Volunteer & Community Relations ManagerEmily Potashnick
Marketing & Communications ManagerSpencer Young
LA Operations ManagerEve Blane
Administration & Human Resources ManagerJoe DeFerrari
Senior Program Impact CoordinatorKathleen Harrigan
LA Senior Program CoordinatorEdwena Norris
Finance & Administration CoordinatorJosie Schermerhorn
NY Volunteer Program CoordinatorJavier Valdez
LA Warehouse & Donations AssistantDevin Barnes
NY Warehouse & Donations Assistant - Good+ Friends & Volunteers
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The New York City Friends group and the Los Angeles Volunteer Corps act as ambassadors and supporters of Good+Foundation’s mission.
New York City Friends
Robin Allstadt
Lily Band
Grace Bastidas
Veronica Miele Beard
Erin Berger
Jordana Blitz
Georgina Bloomberg
Rachel Blumenthal
Beth Buccini
Wendy Cherwin
Samantha Cohen
Courtney Corleto
Kate Davis
Sylvana Durrett
Kim Goodwin
Charlotte Groeneveld*
Marjorie Gubelmann
Gillian Hearst*
Jenny Sharfstein Kane*
Jessica Karp
Rebekah McCabe
Alexi Ashe Meyers
Kara Moore
Claire Paull
Florinka Pesenti
Emma Portnoy
Alvaro Derrough-Salas*
Rebecca Shalam
Jennifer Shoop
Kelly Behun Sugarman
Mona Swanson
Audrey Symes
Lacey Tisch
Nancy Walker
*Co-Chairs
Los Angeles Volunteer Corps
Thea Andrews
Wes Bender
Amy Chidiac
Jaime Geffen
Melissa Magsaysay
Lana Maniscalco
Sarah Jane Morris
Rachel Shapiro
Aonika Laurent Thomas
Maggie Toner
Susan Unger
Zoe Winkler Reinis
Haeran Zedeck
History
Good+Foundation (formerly Baby Buggy) was founded in 2001 by Jessica Seinfeld shortly after the birth of her first child. Since then, we have donated more than $112 million in essential goods to a national network of anti-poverty programs. Together with our partners, we have helped improve outcomes for families.
If you have questions about our work, please visit our contact page.